by Tyredating | Jun 4, 2024
POPGOM OVERVIEW In 2008, Christophe Tesseraud founds TYREDATING with the will to shift the lines of the tire e-market. He launches POPGOM.fr and POPGOM.es. POPGOM, pure-player specialized in the sale of any brands of tires, stands out from the crowd by offering its...
by Tyredating | Jun 4, 2024
POP-UP Store Pilot Sport 4 OVERVIEW In 2016 MICHELIN, leading manufacturer on the French market, launched the new tire PILOT SPORT 4. For the first time ever for a tire manufacturer in France and as a crucial step in its e-Commerce strategy, MICHELIN decides to...
by Tyredating | Jun 4, 2024
Swiss Tyre Group OVERVIEW Swiss Tire Group is a cooperation of 19 Swiss points of sale, all specialized in tire. In 2016, Swiss Tyre Group decides to increase its presence on the Internet by lauching an E-Shop where each point of sale can present its offer while...
by Tyredating | Jun 4, 2024
Aircraft Tire Shop OVERVIEW MICHELIN, world leading manufacturer of the aircraft tire wants to create a website for B2B customers in order to sell batches of aircraft tires. Goals of the project : Test online aircraft tires selling Destocking of tire batches...
by Tyredating | Jun 4, 2024
Michelin US OVERVIEW MICHELIN USA want to develops an e-shop for its tourism, 4X4 and van product line line in order to build a direct relationship with customers. 3 main goals: Generate conversion Be connected to the customers from the tire research to the purchase...
