Project Description

LP Avion

lpa-ambiance

Overview

MICHELIN, world leading manufacturer of the aircraft tire wants to create a website for B2B customers in order to sell batches of aircraft tires.

Goals of the project : 

  • Test online aircraft tires selling  
  • Destocking of tire batches

Achievements

TYREDATING develops for MICHELIN a, e-Shop fully dedicated to aircraft tires :

Main features of this tailored website : 

  • Fully responsive website
  • Tire selector according to aircraft type
  • Sales funnel specific to activity
  • Product sheets adapted to “packs”  

MICHELIN also assigns to TYREDATING the analytic brick of its project : 

  • Define tagging plan
  • Implementing the DataLayer
  • Implementing Tag Management System and tags
  • Compilation of analysis reports and tailored dashboards

Review

Launched in February 2017, aircrafttireshop.com is a real innovation in the aircraft tire world.

MICHELIN prooves its leading status by relying on TYREDATING’s expertise.

Contact us

You would like to tell us about your project or do you just need some information?
Do not hesitate to send us a message so that we can discuss it together.

Contact us